Are you ready to learn the power of branding ?

Branding is power.
Most entrepreneurs work to build a business, but few actually build a brand. When you build a brand for your business you are creating two distinct assets. Whether you realize it or not, your brand can be many times more valuable than your business.

For example, Coca-Cola’s brand is far more valuable than all it’s bottling plants, equipment, and capital goods worldwide. Your product may be very similar to your competitor, but if you build a brand people trust and connect with, your brand becomes your number one selling tool. Inside every great brand is the heart of the entrepreneur who started it all. It is the values that the entrepreneur holds dear.

If the heart is not protected, the brand soon dies. This is why so many brands die when the entrepreneur sells the business to someone else. The Rich Dad brand stands for telling this truth, even when it is not popular or pleasant.

Robert Kiyosaki was criticized when he told the world that their house was not an asset. he showed how savers are loser only to be accused of being a bully. We may not always be popular, but it will always be the truth. That’s why we’ve written about this joint venture about the Amazing Academy, because they tell it how it is.

In this video, you’ll see Matt and Jason from Academy show you the first steps towards effective branding. After this video Matt and Jason will offer you a free checklist to make sure you can find suppliers that pair well with your brand and values. Remember, your brand doesn’t end with you.

Thank you for reading. As always, if you find value in this article please share it with your friends. Success is something to be shared. To making life better.
By Robert Kiyosaki PS